Monday, October 31, 2011
Banks using Social Media
In an article I read it said that banks are now using customer's social media to learn how to better advertise to certain clients as well as learning whether or not the customer is responsible with their spending and saving. This is a smart but scary concept. Writing anything about losing a job or a house can alert the bank to any financial problems you may be experiencing. Some people view social media as an outlet where you can share, celebrate, gripe and complain to your friends, coworkers and family but more and more it is becoming something to be very careful with. Companies are catching on faster and faster that they can use these tools to provide them with very vital information. So I know you have heard it time and time again but be careful what you put on social media. I know I get sick of hearing it also but it is so true, especially now that it could even influence my chances of having a bank work with me as well as my future employment.
Labels:
Banking,
Social media
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